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1. TOP SPONSOR
===============
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2. Online
Success Story
========================
Green Fingers to
Green Backs!
Mike
McGroarty started out as a humble gardener who had no
inkling
about the hi-tech world of the internet. Today, he
runs his own
website www.freeplants.com
and earns millions
of dollars through it!
In fact he made
an astounding $38,797.92 in just 90 days!
Mike's interest
in plants and landscaping started when he
was in high school
helping out at a plant nursery. His love
for plants seemed to
translate into action as they
blossomed under his
fingers.
Later, he got
into a regular job where he read electric and
water meters. He
wanted to make a bit of extra money and
started growing plants
in his backyard.
He tried out
many crazy ideas. But the only concrete one
was writing a small
book on how to propagate landscape
plants. He ran up $4000 on
his credit card and got it
published. He got publicity from
neighborhood papers and
managed to sell enough to break
even.
Now, he realized
that he would need the internet to lower
his publishing costs
and maximize his profits. But he had
no inkling about computers.
However, he was determined to
make a success on the
net.
He bought
himself a computer and armed with a couple of
books on operating
software started off on his own website.
He promoted the book
and added a page on the small plants
he was selling. It was
ready during the New Year holidays
of 1999 and he had to pay a
monthly hosting fee of $34.99.
At that time, he
could not even afford the fee and ended up
putting this on his
credit card. He decided that if the
website flopped he'd make up
the money by working evenings
doing landscape jobs.
The first 33
days he didn't make a penny. The 34th day he
sold three books,
just enough to cover hosting costs. In
the following months he
broke even too.
Then he created
a little 25-page typed report about making
money growing small
plants at home. This started selling
like crazy at $19.95.
The surprise factor was that
everybody who purchased the report
also bought the book.
The next step
was that he fattened the report with more
content, converted it
to an e-book, and raised the price
to $39.99. From then on
there has been no looking back!
That's how Mike
made $38,797.92 in 90 days with his
part-time
business.
In the meantime,
he also began growing plants in his
backyard. In spring 2003, he
made $26,333.76 worth
of plants.
Not just that.
He also made a series of homemade videotapes
about the backyard
nursery business and offered them for
sale on his website and
added another $9,308.58 to his
revenues. In just 90
days.
Today Mike gives
away plants free to subscribers, of his
free newsletter, picking
them at random. This delights the
receivers and as word spreads
drive more traffic to
the site.
Mike strongly
feels that the success of a business strongly
depends on the
passion reflected in it. He suggests that
hobbies make
great topics for e-books as you can share from
experience. The
other choice would be to research a topic
you think would sell
and repackage it with a new twist.
However, fresh ideas and new
concepts are always top of
the rung.
Mike has been
very good at PR, networking with the
Newspapers around his
hometown. Often, he has made
thousands of dollars after a report
on him has been run in
one of them. A lesson for most of
us.
So now, go ahead
and create a business that will turn the
world green!
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=============================================================
>>>>>>>>>>>>>>>>The
Marketing Pack Journal
<<<<<<<<<<<<<<<<<
Publisher: bpc
publishing
Editor: Raj
Editorial Team: Terry Telford,
Ganesan, Murari, and Lazarus.
Contact: info@bpcpublishing.com
Website: http://www.bpcpublishing.com/
Circulation: 280,684
Issue
4.99
March 31, 2004
=============================================================
=============================================================
IN THIS ISSUE
=============
1. Top Sponsor: Protect
your profits
2. Online Success Story: Green Fingers to Green
Backs!
3. Editor's Jottings: Something's cooking at BPC
Publishing
4. Feature Sponsor: Free Computer Lessons
5.
Feature Article: Get Their Interest. But You Don't Have
To Fool Them!
6. Middle Sponsor: Proven Software
Package that Works
7. Inspirational Quote
8. Wrap-up Sponsor:
Turnkey Secrets
Revealed
============================================================
For advertising in this Newsletter,
mailto: advertise@bpcpublishing.com
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3. Editor's Jottings
=====================
Something's
cooking at BPC Publishing
Hi terry
telford,
It's been a
great week for us at BPC Publishing.
We have almost
..pssst.. redesigned our site. Hold
on for a couple of weeks,
the new site will be up.
Not just that.
Exciting affiliate programs are to
follow. We'll make every
attempt to bring you business
opportunities that'll work for you.
In the meantime,
this is what a customer had to
say about us, terry
telford.
"Great customer
service, will do business with again!"
(Marcus
Viar)
terry telford,
this credit goes to you for responding to
ads and news you read
in The Marketing Pack Journal.
Thanks. talk to
you soon.
Have a great
day:-)
Raj
editor@bpcpublishing.com
PS. Please,
forward this newsletter, in tact, to all your
friends and
co-workers who might be interested! Thank you.
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4. FEATURE
SPONSOR
===================
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5. FEATURE
ARTICLE
===================
Get Their Interest. But You
Don't Have To Fool Them!
by Ken
Darby
My grandfather
worked in a blacksmith shop when he
was a boy, and he used to
tell me, when I was a little boy
myself, how he had toughened
himself up so he could
stand the rigors of
blacksmithing.
One story was
how he had developed his arm and
shoulder muscles. He said
he would stand outside behind
the house and, with a 5 pound
potato sack in each hand,
extend his arms straight out to his
sides and hold
them there as long as he could.
After awhile he
tried 10 pound potato sacks, then
50 pound potato sacks and
finally he got to where he
could lift a 100 pound potato sack in
each hand and hold
his arms straight out for more than a full
minute!
Next, he started
putting potatoes in the sacks.
Wow! I love this
joke. Here he is leading us on to thinking
grandfather is quite
a weight lifter, until the last line,
then he gives us the
truth. A surprise wasn't it.
You know that's
a good way of developing your marketing,
or of getting
attention, or of capturing the attention of
others.
But it has a
downside if you aren't real careful. You can
get their interest,
but you don't have to fool them. If you
do, then make one
hundred and ten percent sure you
are completely genuine and
legitimate.
Folks will
accept being played with if the fun leads to a
lesson or
benefit. It backfires if it does not, for then
you make them
look like the fool.
So, when using
humor to attract attention, to make a sale
or to make a point,
make sure there is a lesson or a truth
within the humor. Do not
use humor at the expense of
anyone. Use it to teach.
Practical jokers
are fun for about the first joke.
Thereafter they become boring
fast. But a joke used to
progress conversation, where it is not
a joke at anyone's
expense, can really make you an
authority.
Consider that
the storytellers are the ones who get their
point across. It has
been that way for thousands of years.
If you want to make a
point, put it in a story.
It is in the
skillful weaving of that story that will bring
your prospect to
the end you want him to see. So tell
stories.
But remember,
Get Their Interest - - But You Don't
Have To Fool
Them!
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Ken Darby writes articles, books and other material
helping
people achieve their goals.
We pay for your dream home.
For
an amazing income opportunity take a look at
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You
might want to see if an internet business is for you.
For a
series of short emails that shows you, sign up for
the Pebble at
http://www.the-pebble.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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6. MIDDLE
SPONSOR
==================
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Package that Works
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============================================================
7. Inspirational
Quote
=======================
Many of us spend
half our time wishing for things we could
have if we didn't
spend half our time wishing.
Alexander
Woollcott
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8. WRAP UP
SPONSOR
===================
Turnkey Secrets
Revealed
Care to know how
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(c) copyright 2001 - 2004 bpc publishing
------------------------------------------------------------
Please feel free to forward this copy of The Marketing Pack
Journal to anyone you wish. All we ask is that you send the
entire publication.
------------------------------------------------------------
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------------------------------------------------------------
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with the advertisers in The Marketing Pack Journal is solely
the responsibility of the reader. BPC Publishing does not,
directly or indirectly, endorse the products/ services
advertised, and will, in no way, be liable for any dispute
arising out of such action.
------------------------------------------------------------
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